Sonia

ecommerce

Article Review: Find a Path through the E-Commerce Jungle

Review by Sonia Coleman How to navigate eBusiness decisions is one of the top concerns of many wholesale leaders. There’s a lot to digest: what technologies to select, how much resources are needed, what are the costs and challenges and how to get it to work well with existing staff and systems? tED Magazine recently…
b2b purchasing trends contracting manufacturing distribution electrical

3 Ways to Respond to Changing Expectations of B2B Buyers

By Sonia Coleman This is a summary of an article that originally appeared in the Tech 360 Briefing published by IDEA entitled, “What’s Driving Purchasing Changes?” Disruption is occurring in many established industries…and the wholesale industry is feeling the heat from the Amazon effect. For IDEA’s Tech 360 Briefing, I spoke with people from all sides…
pumpkin pie mini

Pumpkin Yum – Our Favorite Pumpkin Recipes for Thanksgiving

As pumpkin lovers, this time of year is amazing! Many pumpkin recipes, so little time We had gathered up a bunch of great sounding recipes from friends, blogs and social media… Now what to do? Make a bunch of pumpkin recipes on a cold Saturday, that’s what! The contenders Pumpkin Cream Cheese Bars Ultra-healthy vegan…
app inspiration transcribe

App Inspiration: Time-saving apps for transcribing video, podcasts and interviews

I’ve been interviewing folks for two decades. Print. Video. Web. Podcast. You name it. And one of the most tedious parts of writing and publishing is: transcription. The medical and legal world have conquered the transcription beast with special software and recorders. But for the rest of us, it’s been a pain. Why are transcripts…
public speaking tips

9 Speaking Tips for Success

I’ve trained many CEOs on how to improve their speaking abilities for their on-stage debut in front of hundreds of their peers. Here’s the best practices I’ve gleaned from many, many rehearsals and general sessions. Don’t skip these tips if you don’t give speeches in your job – you never know when you’ll need to…
work messy clean desk

Is Your Desk Hindering Your Success?

Many years ago, I noticed that my bosses kept asking to me explain what I was doing. I felt like they didn’t trust that I could get the job done. Everything was under control, and I was frustrated that they didn’t trust in my proven track record. Then I came across an article about messy…

How a Bad Review Can Be Good for Your Business

Bad reviews! Ugh. The Internet. That’s how most business owners respond when a bad review lights up their computer screen. I deal with bad reviews from both sides. As a business and marketing consultant, I help my clients build their reputation and grow their social proof online (and that usually includes reviews). One of the…
gratitude

A Happier Day in 2 minutes: 5 Insights from My New Year Experiment

At the start of this new year, I started an experiment. I read neuroscience research said the simple daily ritual of writing a 2-minute thank you email had been been shown to make a person happier and improve their relationships. It’s now been three weeks that I’ve been writing thank you cards, emails and texts.…
writing gratitude thankful relationships

A Simple Way to Be Happier and Improve Relationships

As this first week of the new year progresses, I’ve launched a new experiment. Neuroscience research from one of my favorite writers, Eric Barker, that says that there’s a simple way to increase your happiness and productivity while also improving your relationships. And it only takes 2 minutes. Seriously? What is this simple happiness booster?…
Word Crimes Weird Al Grammar

Loving the New “Word Crimes” Video by Weird Al—Educational and Hilarious

Word Nerds across America are laughing and sharing Weird Al’s new video, “Word Crimes.” It’s a parody of “Blurred Lines” that cleverly covers grammar mistakes, plus throws in a healthy dose of insults to keep it interesting. My fellow English majors and writers are already sharing it and laughing out loud. Thanks to my buddies…

Inoreader comes to the rescue for RSS feed readers everywhere

RSS Trauma When Google Reader shut down last July, millions of RSS feed reading folks were left in the lurch. My husband, Brett, the tech genius of our household and this company, meticulously researched solutions as spends much of his free time reading feeds. (Most evenings, I inquire if he has “finished the Internet yet” which…

Celebrating 20 Years of Smiles: Markarian Orthodontics

It’s been great fun to participate in the 20th Anniversary celebration of Markarian Orthodontics. We’ve helped Dr. Randall Markarian and his team with marketing for over 15 years, so it’s been a blast to celebrate and reminisce how much things have changed. It’s also great to remember that the important things—excellence, customer service and trusted relationships—stay…
scandal crisis communications

Mishandling Management Communications Sends Top CEOs Packing

Scandals. Bad leadership. Poor communication. This trio of bad news might be great for must-see TV series, but it often poses a more serious threat to leaders than they expect. The CEO of Target Gregg Steinhafel just resigned amid the bad press over the retail store’s data breech, which negatively impacted thousands of consumers. Chicago-based Challenger’s…

Solution for Yet Another Quickbooks Fail!

How to fix the printing a single check in Quickbooks for Mac This is for all the Quickbooks for Mac users out there who have encountered yet another Quickbooks FAIL! It appears that printing a single check has been malfunctioning for quite some time in Quickbooks for Mac. I searched the web and user forums,…

Power in the Positive

We’ve all experienced a well-meaning advice that resulted in disaster… or was completely ignored. And nobody wants to be Debbie Downer (check out this classic and hilarious SNL video): The way you communicate advice determines whether others can and will listen to what you have to say. Then they might even act on your feedback.…

Headed in the Right Direction?

Every day we see companies doing things to market their companies… and hoping that it will equal more sales. Sending out an email. Creating a sales sheet. Cold-calling prospects. Paying for an ad. In fact, quite often we get a call from someone at company and they say, “We need a… (fill in the blank).”…
Open Source Entrepreneurship resources

Open Sourcing Entrepreneurship

I came across an article in the St. Louis Business Journal about a successful retired entrepreneur, Steve Blanks, who was open sourcing his knowledge as an entrepreneur. Blanks has taught this information in classes at Stanford, Berkeley, Columbia, and Caltech. An interesting concept. We see open source working with technology, but knowledge is usually a…

Celebrating Growth…

Sunset Transportation Receives Industry Recognition, Sees Double-Digit Expansion Despite Struggling Economy In a tough economy, news stories are dominated by companies downsizing. That’s why it’s exciting when you hear about a business—like Sunset Transportation—doing exactly the opposite. It’s even more fun when you get to be a part of that company’s expansion and growth. For…