Blog

Do You Have Customers or Promoters?

You know that guy. He’s so in love with his iPod that he practically talks you into buying another one every time you enter his space. Or there’s that lady in the cube next to you who’s always reminding that you’ve “got to check out” that great new Google feature because its so useful. According…

Perception Is Reality

This is the kick-off post of my new business-related blog, Word Out. I chose this name because it’s fun, and right on with what every organization needs to do to be successful. Getting the word out to your target audiences is so important; it shapes how people view your organization. Reality is shaped by people’s…