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Milestones and credibility

Milestones & Credibility

One of our clients, Sunset Transportation, was named on the prestigious Inc. 500|5000 list of America’s Fastest Growing Companies last week for the first time. Sunset has achieved a three-year growth of 102 percent, which a big accomplishment in a good economy, but an even bigger testament in 2012 because it demonstrates that Sunset has…

Apple OSX Mt Lion “Dictation” vs. Google Chrome speech recognition

Last week, we tried out Google Chrome’s Speech Recognition feature to see how it performed. We thought it was decent, but not capable of lengthy sentences. It also made some funny mistakes! We just received our new Apple Macbook Pro with Retina Display. It comes with Apple’s OS X Mountain Lion, which includes built in…

Google Chrome Speech Recognition

Crazy days when we can speak to our machines and have them actually understand us… Even more crazy when that dictation functionality is free. I wonder how Nuance/Dragon feels about this. http://ctrlq.org/dictation/ (with Chrome only) Update: Here’s the results from Sonia’s recipe reading… Original magazine recipe: Dictation results (using Chrome app):

How Social Tools Enable Great Customer Service

When I see a company doing something right, I always want to write about it. Of course, it’s pretty fun to write about those who get it wrong too! But I’ll save that for another post 🙂 My Experience I recently experienced excellent customer service from Brabantia, who makes our cool and beautiful Touch Bin.…

Logos with Personality

PBS Off Book created a mini documentary on logo design, and although it’s impossible to capture the essence of the history, purpose, style, and process of creating logos in six minutes, it’s fun to at least get a glimpse. My top take-away: Design with the brand’s personality in mind. This “mask” will represent your brand…

New Podcast Series Debuts: Climbing the E-Biz Mountain, Part 1

I’m excited to announce a new 4-part podcast series that I moderated is being introduced on IDEA’s website and through NEMAcast. I’ve had the good fortune to interview and interact with several E-Biz leaders in the electrical industry for this podcast (an article was also published in NEMA’s ei Magazine). The companies I spoke with,…

Over 90% of Employers Use Social Recruiting

We often hear from company leaders asking how and why their company should use social media in their business. With employee recruitment and turnover costs reaching beyond $3000 on average (according to the Wall Street Journal), recruiting talented employees through social media is a no-brainer. In fact, we’ve been saddened that so many companies have…

Effective Extreeeeeme URLs?

Determining a URL to represent you or your company is no small task. Besides selecting a name that is representative of your goods, services, or values, you want something memorable, searchable, and SEO friendly. But what if ignoring some of these rules actually helps you to stand out? The key to breaking from the norm…

Evernote Fail

It is a beautiful tool most of the time, allowing for notes for all the iOS devices and desktop machines, however when someones internet goes down, this was the last thing I expected. Consider this a warning. I suppose it has something to do with syncing notes and non-syncing notes. In the past I’m almost…

Business Lessons from the Bus Monitor Viral Video

I was researching social media trends the other day. The most interesting thing I read was about 24,000 people donating $541,000 to send a bullied bus monitor grandma in NY on vacation. We’ve all seen viral videos and enjoyed many of them, like the dog talking and the baby laughing. But most of those videos…