Sunset Transportation Receives Industry Recognition, Sees Double-Digit Expansion Despite Struggling Economy
In a tough economy, news stories are dominated by companies downsizing. That’s why it’s exciting when you hear about a business—like Sunset Transportation—doing exactly the opposite. It’s even more fun when you get to be a part of that company’s expansion and growth.
For several years, NeuConcept has provided marketing and web services for Sunset Transportation, an emerging leader in third-party logistics (3PL), transportation and freight audit/payment. Since we’ve been working with Sunset, it’s experienced double-digit growth, with increased services, new customized technology solutions, more clients, higher revenues and even new headquarters.
In response to that growth, we partnered with Sunset to keep pace marketing-wise. NeuConcept has recently helped the Sunset staff:
- Refresh the website with an updated look, more action prompts and automated processes that together provide clients with the best online experience possible.
- Create infographics to illustrate and explain logistics and freight payment services and implemented an intranet for staff and agents.
- Expand public relations efforts to give the company more exposure online, in the media and regional area.
We’re also in the process of creating new branding and marketing pieces to assist Sunset’s sales team as they continue to expand the business across the country.
It’s awesome to see the power of marketing reap results for Sunset: increased web traffic and rankings, media coverage and client growth.