Don’t Fall in Love With Your Product: A Lesson in Customer-Centric Thinking
In a recent episode of the Driven by DCKAP podcast, Jim Hansen, Chief Product Officer at Advantive, offered a key piece of advice: “Don’t fall in love with your product.” This isn’t just about how you build something; it’s also about how you communicate its value to your customers. As a consultant, I’ve seen both…
Future-Forward Distribution: Insights from NAW’s Eric Hoplin
Eric Hoplin, CEO of the National Association of Wholesale Distributors (NAW), recently joined the DCKAP Driven podcast, a video show that explores leaders’ stories, digital journeys, and insights on trends in distribution. Hosted by Karthik Chidambaram, the discussion dove deep into the future of distribution, addressing the challenges and strategies essential for next-generation distributors. Building…
Is Health Insurance Really Necessary?
I’d like to share my experience and what works best for me and my family, after getting asked this often over the years. It will vary for everyone. Ever since I started NeuConcept in 1996, I thought the security I needed in the health world was what I’d always had and should continue with: insurance.…
NeuConcept Featured as a Cloudways Expert
The NeuConcept team is honored to be selected to be a part of the Cloudways Experts program. Essentially, the experts program is designed to help companies looking for website help. NeuConcept as been handpicked by Cloudways for this program, which features: Designers, developers & marketers Business skills Knowledgeable experts on the Cloudways Platform What does…
Power in the Positive
We’ve all experienced a well-meaning advice that resulted in disaster… or was completely ignored. And nobody wants to be Debbie Downer (check out this classic and hilarious SNL video): The way you communicate advice determines whether others can and will listen to what you have to say. Then they might even act on your feedback.…
Fewer Options Equal More Sales
As Costco fans, we watched a documentary by CNBC called, The Costco Craze. It was interesting to see the reporter delve into all the reasons that Cosco is so successful with a loyal following. The show focused on a few major points: low prices fostering a sense of discovery with unexpected, frequently changing items limited…
2019 STL Tunes
Great music around the corner.If you have an appreciation for quality tunes or ever played an instrument in your lifetime, consider checking out these events. I hope to be at as many as I can!😉 Sunday, May 19, 2019, 7pmSnarky Puppy Pavilion at Atomic Cowboy$35+FEEShttps://www.atomiccowboystl.com/concert-listing/8930475/snarky-puppy/ Saturday, June 15, 2019, 3:00pm-10:30pmCHESTERFIELD WINE & JAZZ FESTIVALDave Weckl…
Cord Cutting Fun with Tablo Over The Air (OTA) Digital Tuner and DVR
Cord cutting is nothing new, but folks like me like $$, or keeping as much of it as they can. I do find it ironic that many now pay close to cable costs with the multiple streaming services. I am not one of those, currently just holding onto Netflix (even with their ridiculous regular increases)…
How I Programmed Philips Hue Lights to Notify Me of Baseball Scores for Icee Deals
Update (May 2019): ESPN has discontinued IFTTT integration months ago, and I’m still looking for a simple alternative rather than scraping scores with some custom Python code or something similar. Suggestions welcome, as the below info May no longer apply. Hacker Fun for Baseball Drink Deals: Want to take advantage of local deals based on…
2018 June and July Tunes
Look for me! I’m pretty excited about some upcoming musicianship here in St. Louis, both held at the Chesterfield Amphitheater. Only 15 minutes away for me and got a buddy coming from WI, so you know it’s worthy. 😉 It’s tough finding great videos because many labels and artists haven’t all recognized the benefit of…