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A fascinating article on Wired revealed that organic search results and email trumped Twitter, Facebook and affiliate banner ads when it comes to attracting buying customers on online retail sites. The report, published by marketing data provider Custora, analyzed data from 72 million customers shopping on 86 different retail sites. The study tracked customers from their…

I came across an article in the St. Louis Business Journal about a successful retired entrepreneur, Steve Blanks, who was open sourcing his knowledge as an entrepreneur. Blanks has taught this information in classes at Stanford, Berkeley, Columbia, and Caltech. An interesting concept. We see open source working with technology, but knowledge is usually a…

Sunset Transportation Receives Industry Recognition, Sees Double-Digit Expansion Despite Struggling Economy In a tough economy, news stories are dominated by companies downsizing. That’s why it’s exciting when you hear about a business—like Sunset Transportation—doing exactly the opposite. It’s even more fun when you get to be a part of that company’s expansion and growth. For…

When NeuConcept was approached by the Disability Research and Dissemination Center (DRDC) to help develop its branding, website and marketing, it was a great opportunity to positively impact people’s lives. DRDC funds promising research endeavors in the areas of blood disorders, human development, birth defects and disabilities. We worked with the DRDC to develop branding…

Being such a fan of UI and usability, I tend to always look for something better. Email is something we all I’m sure do quite a bit of. In my quest for nirvana, I came across a tool that says it works with email. I find that somewhat false, as it only works with gmail…

How the Right Information Can Benefit an Entire Industry It’s crucial to get the right information to the right audience at the right time. So often your audience might not know about the great work your company is doing. The Industry Data Exchange Association (IDEA) is making tremendous strides in eBusiness for the electrical industry.…

Web design is swiftly changing, especially when you consider just how young the internet is. In it’s infancy, websites were purely sources of content, and high-tech styling consisted of table layouts and maybe, just maybe, colored (or blinking) text. As usage has continued to explode, the technology to make content readable, accessible, and even enjoyable…

We have to admit we feel pretty cool. The NeuConcept team was pretty well represented on a recent “Top users” on Linkedin. Brett made the Top 10 most viewed profiles and I (Sonia) made the Top 5! Connect with us on Linkedin or our other social media (Facebook, Twitter).

When I came across this slider graphic for Bank of America, I had to post it and make a comment. If this graphic were true, then when we age, our faces get more dirty? I realize that aging someone effectively is difficult for even Hollywood, but these Photoshop efforts are almost giggle-worthy. I think we…

I was browsing the news today and saw a headline that the South Park creators are creating their own studio. Most of it was run of the mill Hollywood jabber, but a quote by the comedy duo stood out. They took a typical PR quote and made it tongue and cheek. It’s a great example…